It’s a busy world, there’s lots of noise and it’s only getting busier and noisier. If you are getting overwhelmed by notifications, distractions and requests for “a couple of minutes” then you could try out a new technique.
What happens if you just ignore it?
This gives you an opportunity to think about if the information matters, if there’s an action for you to take or if it’s pure noise with no signal attached.
It’s a method to sort items into the Eliminate quadrant of the matrix, the things that you just aren’t going to do.
Once you’ve decided if ignoring something won’t have any major impact, the next step is to figure out the minimum amount of effort to get it off your plate for good. Repeatedly ignoring things is probably not the best strategy in a business context!
If it’s a common but low value question, then write up a document and point people towards that rather than repeatedly crafting responses. If there’s a notification that you’ll never act on, then get rid of it and drop the interruptions.
Pointless meeting? Cancel it. Weekly update that’s never read? Drop it.
As with any new approach, you’ll make some mistakes at first. Start with the slam dunks, then trial it on a few less certain things. If you go a bit far eliminating things, don’t worry too much, and bring them back (improved if possible!).
So, what happens if you just ignore it?