It can be very hard to measure the impact of Coaching. We’re aiming to deliver positive change to a person, enabling them to learn and grow. It might not be easy to put a number on that impact.
Nevertheless, Coaching can be a significant investment in time and money, so how do you know you are getting the right outcome?
If you are paying directly, then it’s a pretty easy decision. Do you feel like you are getting great outcomes? Are you moving into learning space in each session? Does your Coach listen to your needs and focus their efforts in help you reach those goals?
Answer yes to these questions, then it’s great value!
If you are engaging a Coach for your organisation, then you’ll often want to measure the impact in a more structured way. You need to think about the outcomes you need to see from that organisational perspective. Do you want to improvement Employee Engagement metrics? Are you looking to grow your junior leaders or attempting to refine a senior leadership group?
Once you know what you want to measure, build it into the agreement with the Coach. They’ll be able to work with the Coachees to structure their goals around these areas, using initial sessions to set the expectations with the Coachee so they are aware of the focus of the engagement.
Good coaching can have significant material benefits to an organisation, but directly measuring ROI is hard. Prefer instead to look at the positive impact on Engagement, Team Happiness or overall feedback from the organisation, and if you are hitting those goals, you can be sure again that you are getting great value from your Coach.